Diversified Partners Unveils 16-Acre Retail Development in Surprise, Arizona

Rendering of the new retail development in Surprise, Arizona

Surprise, Arizona, December 10, 2025

Diversified Partners has announced plans for a new 16-acre mixed-use retail development in the Prasada Master Plan Community, located in Surprise, Arizona. The project will feature around 120,000 square feet of space for diverse tenants, including service retail, restaurants, and entertainment venues, catering to the rapidly growing population in the area. Several tenants, such as a convenience store and various dining options, have already committed to the project, emphasizing its strategic significance in one of West Valley’s fastest-growing corridors.

Surprise, Arizona: Diversified Partners Announces 16-Acre Retail Development in Prasada Community

Surprise, Arizona – Diversified Partners, a leading real estate brokerage and development firm, has unveiled plans for a new 16-acre mixed-use retail development in the rapidly growing Prasada Master Plan Community. The project, situated at the northeast corner of Cactus Road and Cotton Lane, will encompass approximately 120,000 square feet of space designed to accommodate a diverse range of retail, service, and lifestyle uses.

Project Details

The development will offer a variety of options, including pad sites, shop spaces, auto and storage facilities, as well as ground lease and build-to-suit opportunities. This approach aims to attract a wide array of tenants, from service retail and restaurants to fitness centers, hospitality venues, and entertainment establishments. Several tenants have already committed to the project, including a convenience store with fuel, national drive-thru restaurant brands, and a veterinary clinic. Additional users are currently in negotiation across dining, wellness, automotive, and lifestyle categories.

Strategic Location

Located within the Prasada Master Plan Community, the development is positioned at the center of one of the most explosive growth corridors in the West Valley. This strategic location is expected to serve the needs of the rapidly expanding population in the area, providing convenient access to essential services and amenities.

About Diversified Partners

Diversified Partners is a Scottsdale-based real estate brokerage and development firm specializing in commercial projects across all asset types. The company offers comprehensive solutions tailored to tenants, property owners, investors, and developers, managing every phase of development to ensure high-quality, lasting results. Their portfolio includes various mixed-use developments in the Phoenix metropolitan area, such as East Gate Plaza in Mesa and Ballpark Village in Goodyear.

Background on Prasada Master Plan Community

The Prasada Master Plan Community is a rapidly growing area in Surprise, Arizona, known for its expansive residential developments and increasing demand for retail and service-oriented businesses. The community’s strategic location and ongoing growth make it an attractive destination for new developments aimed at meeting the needs of its expanding population.

Related Developments in the Phoenix Area

In addition to the Prasada project, Diversified Partners has been involved in several other significant developments in the Phoenix metropolitan area. These include:

  • East Gate Plaza in Mesa: A 17-acre mixed-use development located at the northeast corner of Elliot and Ellsworth Roads, designed to meet the growing demand for high-quality retail, dining, and wellness experiences in the East Valley.
  • Ballpark Village in Goodyear: A $20 million mixed-use development at the northeast corner of Estrella Parkway and Yuma Road, featuring a mix of national and local tenants, including Starbucks, Jersey Mike’s Subs, and The Rush Funplex.
  • Shops at the Cardinal in Glendale: A nine-acre retail and restaurant development located in Glendale’s sports and entertainment district, offering a variety of retail and dining options, including multiple drive-thrus and outdoor seating areas.

These projects reflect Diversified Partners’ commitment to enhancing the retail landscape across the Phoenix metropolitan area, providing communities with diverse and accessible amenities to support their growing populations.

Key Features of the Development

Feature Description
Location Northeast corner of Cactus Road and Cotton Lane, Prasada Master Plan Community, Surprise, Arizona
Size 16 acres, approximately 120,000 square feet of space
Tenant Mix Service retail, restaurants, fitness centers, hospitality venues, entertainment establishments
Committed Tenants Convenience store with fuel, national drive-thru restaurant brands, veterinary clinic
Development Firm Diversified Partners
Architect RKAA Architects
Leasing Lead Delaney McGroarty at Diversified Partners

FAQ

What is the location of the new 16-acre retail development?

The development is located at the northeast corner of Cactus Road and Cotton Lane within the Prasada Master Plan Community in Surprise, Arizona.

What types of tenants are expected in the development?

The development aims to attract a diverse mix of tenants, including service retail, restaurants, fitness centers, hospitality venues, and entertainment establishments.

Which tenants have already committed to the project?

Committed tenants include a convenience store with fuel, national drive-thru restaurant brands, and a veterinary clinic. Additional tenants are in negotiation across various categories.

What is the strategic significance of the development’s location?

The development is situated in one of the fastest-growing corridors in the West Valley, positioning it to serve the needs of the expanding population in the area.

Can you provide examples of other developments by Diversified Partners in the Phoenix area?

Other developments include East Gate Plaza in Mesa, Ballpark Village in Goodyear, and Shops at the Cardinal in Glendale, each offering a mix of retail, dining, and entertainment options to their respective communities.


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