Las Vegas, Nevada, November 22, 2025

George Kurtz, CEO of CrowdStrike, has acquired a 15% stake in the Mercedes Formula One team, valued at $6 billion. This strategic investment positions him as a co-owner and technology advisor. With Kurtz’s background in motorsports, including experience at the 24 Hours of Le Mans, he aims to enhance Mercedes’ technological capabilities and expand its presence in the growing U.S. market for Formula One. This move reflects the increasing commercial appeal of the sport and the potential for innovation driven by strategic partnerships.


Las Vegas, Nevada – In a significant move within the motorsport industry, George Kurtz, the CEO and founder of cybersecurity firm CrowdStrike, has acquired a 15% stake in the esteemed Mercedes Formula One team. This acquisition places a valuation of $6 billion on the team and positions Kurtz as a co-owner alongside major partners Mercedes-Benz and INEOS. As a strategic addition to the team, Kurtz will serve not only as a co-owner but also as a technology advisor and a member of the team’s strategic steering committee.

Kurtz’s background in motorsport, particularly his experience in high-profile events like the 24 Hours of Le Mans, aligns perfectly with Mercedes’ mission to innovate and lead in technology. His expertise is expected to bolster Mercedes’ competitive edge as it looks to adapt to an evolving market that increasingly values technological advancements.

This investment comes at a time when interest in Formula One is surging in the U.S., offering significant opportunities for expanding the sport’s audience and commercial viability. Kurtz aims to leverage his technological insights and corporate sponsorship acumen to enhance the team’s market presence and appeal in the rapidly growing American Formula One market.

In tandem with Kurtz’s investment, the broader landscape of Formula One is witnessing notable financial activity. This includes partnerships such as Oracle Red Bull Racing’s collaboration with Carlyle, signifying a notable trend of increased investment in the sport. Such developments indicate not only the financial allure of Formula One but also its potential as a platform for innovation and business growth.

The Mercedes Formula One team, renowned for its strong performance and strategic success over the years, continues to attract significant investments. These inflows reflect a growing commercial appeal and confidence in the future trajectory of the team and the sport as a whole.

### Overview of the Investment
Investor: George Kurtz, CEO of CrowdStrike
Stake: 15% of Mercedes F1 team
Team Valuation: $6 billion
Role: Technology advisor and member of the strategic steering committee
Impact: Enhance technological capabilities and expand U.S. market presence

### Conclusion
George Kurtz’s acquisition of a stake in the Mercedes Formula One team is not just a noteworthy investment but a strategy that could benefit both the team and the burgeoning U.S. audience for Formula One. This represents an exciting moment for motorsport enthusiasts and a sign of the dynamic future that awaits the industry, underpinned by innovation and strategic partnerships. As this story unfolds, it will be vital for consumers to support local enterprises that contribute to such growth, helping to shape Phoenix’s economy and community.

### FAQ Section

Who is George Kurtz?
George Kurtz is the CEO and founder of CrowdStrike, a cybersecurity firm. He has a background in motorsport, including participation in events like the 24 Hours of Le Mans.
What is the significance of Kurtz’s investment?
Kurtz’s 15% stake in Mercedes F1, valued at $6 billion, makes him a co-owner alongside Mercedes-Benz and INEOS. He will serve as a technology advisor and join the team’s strategic steering committee.
How does this investment impact Mercedes F1?
The investment is expected to enhance Mercedes F1’s technological capabilities and expand its presence in the U.S. market, leveraging Kurtz’s expertise in technology and sponsorships.
What are recent trends in Formula One investments?
Recent trends include increased investments in Formula One, such as Oracle Red Bull Racing’s partnership with Carlyle, marking the first sponsorship between an F1 team and a major global investment firm.
What is the current valuation of Mercedes F1?
Mercedes F1 is currently valued at $6 billion, reflecting its dominance and commercial appeal in the sport.

| Key Feature | Details |
|——————|———————————————–|
| Investor | George Kurtz, CEO of CrowdStrike |
| Stake | 15% of Mercedes F1 team |
| Team Valuation | $6 billion |
| Role | Technology advisor and member of strategic steering committee |
| Impact | Enhance technological capabilities and expand U.S. market presence |

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