News Summary
In response to rising child drowning rates in Arizona, Goldfish Swim School is initiating a campaign focused on water safety awareness. From July 25 to 31, they will offer free trial swim lessons and a discount for new enrollments, while donating membership fees to Phoenix Children’s Hospital. The program aims to engage families in water safety education, which is critical as drowning is a leading cause of accidental death among young children. Goldfish Swim School emphasizes community involvement in promoting water safety skills to protect children.
Phoenix – In response to alarming rates of child drownings in Arizona, Goldfish Swim School is launching a campaign to enhance water safety awareness among families in the Greater Phoenix area. This initiative is particularly significant as Arizona’s child drowning rates are five times higher than the national average, prompting action to prevent future tragedies.
Beginning on July 25, in honor of World Drowning Prevention Day, Goldfish Swim School will offer free trial swim lessons for children and a 50% discount on the first month for new enrollments. Additionally, the school will waive the enrollment membership fee and instead donate that amount to Phoenix Children’s Hospital to support water safety education initiatives. This program will run from July 25 to July 31, aiming to stimulate community engagement in water safety practices for children.
Drowning remains a critical safety issue, particularly as it is the leading cause of accidental death for children aged 1-4 in the United States. Goldfish Swim School caters to children from four months to 12 years old, providing essential swim lessons that incorporate fundamental safety skills vital for reducing drowning risks. The swim school aims not only to teach children how to swim but also to convey the importance of being safe around water environments.
Moreover, Goldfish Swim School extends its commitment to water safety beyond individual lessons. The school offers free water safety presentations to local schools, daycares, and various organizations, reinforcing the message that water safety education is crucial for families in all communities. These presentations serve to educate both children and adults about basic water safety strategies that can be lifesaving.
The founder of Goldfish Swim School emphasizes the necessity of learning basic water safety skills as a means of protecting children and saving lives. As families prepare for summer activities, the school encourages parents to be vigilant and adopt safety tips, such as never leaving children unattended near water and ensuring proper supervision at all times.
Goldfish Swim School operates three locations across the Phoenix area, specifically in Ahwautukee, Gilbert, and North Scottsdale. Established in 2006 and headquartered in Troy, Michigan, Goldfish Swim School has grown rapidly, with over 190 locations across more than 35 states. The franchise has earned a reputation as the No. 1 children’s fitness franchise for nine consecutive years and is ranked No. 75 in Entrepreneur’s Franchise 500 for 2025. The ongoing expansion of franchise opportunities throughout North America reflects the school’s commitment to spreading water safety and swimming education.
As the summer season approaches, the initiative by Goldfish Swim School to promote free swim lessons and enhance water safety education is timely and critical. Each lesson reinforces the idea that water safety is a shared responsibility, encouraging families to prioritize safety and education in their communities. By raising awareness and providing access to swim education, Goldfish Swim School aspires to significantly reduce the incidence of child drownings in Arizona and beyond.
The efforts of Goldfish Swim School stand as a testament to the importance of proactive community initiatives aimed at protecting children and promoting responsible water safety practices.
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Additional Resources
- KTAR: Drowning Prevention & Water Safety
- Wikipedia: Drowning Prevention
- ABC15: Free Water Safety Event
- Google Search: Water Safety Education
- AZ Big Media: Phoenix Water Quality
- Google Scholar: Drowning Prevention Programs
- 12 News: Drowning Prevention in Phoenix
- Encyclopedia Britannica: Water Safety
- SRP: Free Water Safety Events
- Google News: Drowning Statistics Arizona
