News Summary
The Ra Ra Room, a members-only dining club, has officially opened in Phoenix beneath PHX Arena. Operated by Major Food Group, the establishment represents a $20 million investment, offering luxury dining with exclusive benefits, including priority ticket access to sports events. Designed with a blend of Manhattan and Miami styles, The Ra Ra Room aims to elevate the local dining landscape while creating a unique community atmosphere for its members.
Phoenix – An exclusive members-only dining club, The Ra Ra Room, has officially opened its doors beneath PHX Arena, marking a significant shift toward high-end dining and hospitality in the heart of Phoenix. Operated by Major Food Group, a renowned New York-based hospitality organization, the establishment represents a $20 million investment aimed at providing a luxurious dining experience intertwined with local sports events.
Annual membership to The Ra Ra Room costs $15,000, which comes with a variety of exclusive benefits. Members will enjoy perks including white-glove concierge service, valet parking, and access to two private dining rooms. In an enhancement to the overall experience, members will also have priority for pre-sale tickets to major sports events featuring the Phoenix Suns and Mercury, giving them a competitive edge in securing the best seats for games.
The Ra Ra Room’s striking design, achieved in collaboration with the global architecture firm Gensler, combines the charm of Manhattan supper clubs with the vibrant aesthetics of Miami’s Art Deco style. The build-out of the restaurant took only 25 weeks, transforming a functional concrete basement into a visually stunning venue. It boasts a sophisticated color palette of soft blush, terra cotta, and sage green, complemented by sculptural columns that evoke towering saguaros, symbolizing the local landscape.
The club’s atmosphere is curated to encourage a sense of community among its members, catering to a diverse age range from their 20s to 70s. The design features a whimsical “Wonka-esque” exit nook, offering an assortment of complimentary jellybeans, gumballs, and chocolates to delight patrons as they leave. Additionally, the oversized pendant lighting, crafted from Murano glass, resembles delicate feathers, contributing to the unique aesthetic of the space.
Decorative elements further enhance the ambiance, including rich emerald green and gold Austrian drapes along with commanding up-lit columns inspired by the intricate ridges of a cactus. Carried throughout the venue is a collection of art and decor that showcases black-and-white photography alongside vibrant abstract paintings hung from elegant golden chains, creating a dynamic visual experience for diners.
In addition to its luxurious decor, The Ra Ra Room is positioned to attract visitors on weekends and during major events, such as Phoenix Suns and Mercury games or concerts at the arena. Guests interested in exploring the exclusive dining options will benefit from the ambiance that not only focuses on culinary excellence but also on creating memorable experiences.
The prospects for the establishment appear robust, given Major Food Group’s impressive portfolio featuring acclaimed restaurants like Carbone, Dirty French, Sadelle’s, and ZZ’s Club. The Ra Ra Room is anticipated to further elevate the city’s dining landscape and provide distinguished culinary offerings that align with a burgeoning interest in upscale dining experiences.
The official opening date for The Ra Ra Room is scheduled for November, and members will have the privilege to bring additional guests beyond the standard two-person membership, enhancing the social dining experience. With its unique blend of luxury and sports entertainment, The Ra Ra Room is set to be a standout destination in Phoenix.
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Additional Resources
- Phoenix Magazine: The Ra Ra Room
- AZCentral: Ra Ra Room Restaurant
- Fabulous Arizona: The Ra Ra Room Experience
- Sports Business Journal: The Ra Ra Room
- ABC15: Footprint Center Opens The Ra Ra Room
- Wikipedia: Phoenix
- Google Search: Ra Ra Room
- Encyclopedia Britannica: Phoenix
- Google Scholar: Ra Ra Room Dining
- Google News: Ra Ra Room
